Akareem, Husain S.
| ■Faculty | Graduate School of International Management |  | ||
| ■Position | Assistant Professor (Koshi) | |||
Last Updated: May 17, 2020 at 21:31
Researcher Profile & Settings
Name
Akareem, Husain S.
Affiliation
- Graduate School of International Management Assistant Professor (Koshi)
Education
- Feb. 2014- Dec. 2017Queensland University of Technology School of Advertising, Marketing and Public Relations
Research Activities
Research Areas
- Humanities & social sciences / Business administration / Marketing
Research Interests
- Social Media Marketing, Healthcare Marketing, Value Co-creation, Consumer Behavior
Published Papers
- Determining perceptions, attitudes and behaviour towards social network site advertising in a three-country contextMelanie Wiese, Husain Salilul AkareemJournal of Marketing Management 36(5-6) 420-455 2020 [Refereed]
- Friends with benefits: Can firms benefit from consumers’ sense of community in brand Facebook pages?Melanie Wiese, Husain Salilul AkareemEuropean Business Review 31(6) 947-969 2019 [Refereed]
- Determinants of education quality: what makes students’ perception different?Husain Salilul Akareem, Syed Shahadat HossainOpen Review of Educational Research 3(1) 52-67 2016 [Refereed]
- Perception of education quality in private universities of Bangladesh: a study from students' perspectiveHusain Salilul Akareem, Syed Shahadat HossainJournal of Marketing for Higher Education 22(1) 11-33 2012 [Refereed]